HomeGoogle Ads Search Certification
Google Ads Search Certification
Optimization Score is made up of over 50 recommendations to optimize Search campaigns.
Jason -
Optimization Score is made up of over 50 recommendations to optimize Search campaigns.True
FalseGet Google Ads Search Certification
Study Guides and All Correct Answers
Which of the following factors wouldn’t change an account’s optimization score?
Jason -
Which of the following factors wouldn’t change an account’s optimization score?Changes in auction dynamics
Changes in tracked conversions
Renaming campaigns
Shifts in spend...
How does Google Ads generate responsive search ads?
Jason -
How does Google Ads generate responsive search ads?Google Ads creates them based on existing ad copy, landing pages, and extensions
Google Ads creates...
How many ads should be implemented per ad group?
Jason -
How many ads should be implemented per ad group?One or two
Only one
Three to five
Two to threeGet Google Ads Search Certification
Study...
Which are the three required parts of a text ad?
Jason -
Which are the three required parts of a text ad?Description, path fields, and headline
Description, path fields, and URL
Headline, description, and path...
Arrange the items below in order of hierarchy, beginning with the top level.
Jason -
Arrange the items below in order of hierarchy, beginning with the top level.Account
Campaign
Ad group
AdGet Google Ads Search Certification
Study Guides and...
What is the key value proposition of Google Search campaigns?
Jason -
What is the key value proposition of Google Search campaigns?Appear as a text ad, a video ad, or a banner ad on one...
Which part of a Search ad isn’t automatically generated by Dynamic Search Ads?
Jason -
Which part of a Search ad isn’t automatically generated by Dynamic Search Ads?All of these are automatically generated
Description line
Destination URL
HeadlineGet...
Which two people might see an ad with the keyword +black +shirt (set as broad match modifier)?
Jason -
Which two people might see an ad with the keyword +black +shirt (set as broad match modifier)?Someone searching for the term I want...
Match the marketing goal to the correct ad extension.
Jason -
Match the marketing goal to the correct ad extension.You’re focused on driving phone calls to your business
You operate many retail stores and...
Which ad extensions can serve automatically?
Jason -
Which ad extensions can serve automatically?Message, callout, and structured snippets
Promotion, callout, and sitelink extensions
Sitelink, callout, and structured snippets
Sitelink, location, and...
Trina Is Considering Using Automated Bidding, As She’s Looking To Make Her Campaign Management Process More Efficient. What Are Three Ways That Automated...
Jason -
Trina Is Considering Using Automated Bidding, As She’s Looking To Make Her Campaign Management Process More Efficient.What Are Three Ways That Automated Bidding Can...
