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Google Ads Search Certification

Ad extensions assist in providing users with which two things they want from their search experience? (Choose two.)

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April 12, 2022

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Ad extensions assist in providing users with which two things they want from their search experience? (Choose two.)

Attractive imagery
Relevant information
Information based on their moment
Product and service comparisons
News items related to their search

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A water-sports company specializes in custom-made watercrafts and accessories. Their marketing manager decides to use the broad-match keyword, “boat.” The manager then adds “paddle” as a broad-match modifier. Which two searches may prompt the marketing manager’s ad? (Choose two.)

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After running a Google Search Ads campaign for several months, Meredith notices sales of her advertised products are starting to lag. She checks her Google Ads Recommendations page and notices that her campaign’s optimization score is 22%. What does this score tell Meredith about her Google Search Ads campaign?

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