Thursday, April 18, 2024

How would a digital marketing consultant describe the Google tag to a new advertiser?

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How would a digital marketing consultant describe the Google tag to a new advertiser?

  • It’s a tag snippet for Google Shopping that’s needed for tracking.
  • It’s a JavaScript framework, also known as gtag.js.
  • It will replace Tag Manager, which has less accurate data.
  • It’s used to deploy and modify both Google and third-party tags.

Google Ads – Measurement Certification Exam 
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