Sunday, April 14, 2024

Your client wants to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy. The client also wants to set a secondary bid strategy. Which secondary bid strategy should they select?

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Your client wants to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy. The client also wants to set a secondary bid strategy. Which secondary bid strategy should they select? 

  • Enhanced CPC
  • Maximize Clicks
  • Manual Max CPC
  • Target Return On Ad Spend (tROAS)

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