Thursday, May 30, 2024

Mixing video ad formats is a good idea — you know that. But if your goal is to drive maximum reach on a minimum budget, what mix of awareness ad formats would you use?

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Mixing video ad formats is a good idea — you know that. But if your goal is to drive maximum reach on a minimum budget, what mix of awareness ad formats would you use?

  • Bumper ads and masthead ads
  • Non-skippable in-stream ads and masthead ads
  • Non-skippable in-stream ads and skippable in-stream ads
  • Bumper ads and skippable in-stream ads

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